Rankings in brains and the connections to the World Wide Web

Remember the last time you were in a hurry? Maybe you could not find the car key. Or the bus was about to leave at the station.

What did your thoughts and emotions look like?

What did you see and feel in the first moments after recognizing you cannot find your car key?

What choice did you see?

Did you see yourself being late at work?

Have you been angry with yourself?

Rankings in brains: influenced by the Search Engine Results Pages – and vice versa.

The assumed search intent (and SERP intent) is just a result of the self-confirming algorithmic data

Rankings in the brain show a reality but not the possibilities

If someone’s brain ranks a preferred strategy for coping with a problem, it generates one possible reality.

The truth is that behind that reality, there are a lot of possibilities.